New View Advisors, which released its initial quarterly index at the end of October, estimated that private-label loans started 2025 with a market share of about 30%. Based on volume in December, that figure grew to represent 45% of originations.
By the time the homebuilding industry reaches Super Bowl LX on Sunday, Feb. 8, the stakes will be unmistakable. That date marks more than the unofficial kickoff to Spring Selling Season, for U.S. homebuilders large and small. It signals the point at which months of price capitulation, incentive layering, cost cutting, and balance-sheet triage either […]