FOA enlists new marketing agency in renewed push
Finance of America has enlisted creative agency David&Goliath for a new marketing strategy, which will start in Q2.
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7 tips for high-converting real estate landing pages (+ examples that work)
Every word on your landing page should drive visitors to take a specific action. Our expert tips and high-converting examples can help.
First American: Home sales are weaker than they seem
First American’s Mark Fleming said the slowdown is tied to the mortgage rate lock-in effect and older homeowners who choose to age in place.
Bond yields fall after tariff news. Are mortgage rates next?
Anticipated reciprocal tariffs sent the 10-year yield plummeting from 4.23% to 4.11%, currently trading at 4.13%.
Trump’s ‘Liberation Day’ imposes dramatic global tariff regime
President Donald Trump announced an executive order that places a tariff on all foreign imports, in addition to levies for specific countries.
Mat Ishbia’s unfiltered thoughts on the Rocket-Mr. Cooper deal
What does UWM’s Mat Ishbia think about Rocket Companies’ pending $9.4 billion deal for Mr. Cooper? “It’s fantastic,” he said.
Luxury Presence releases hub for off-market home sales
The platform allows agents to decide how and when to share listings, from limiting visibility to their brokerage to broadening exposure across the Luxury Presence network.
FOA promotes Jonathan Scarpati to chief production officer
Scarpati will now oversee both wholesale and retail production at FOA, in an effort to “optimize internal structures and accelerate performance gains” for its multichannel operations.
Mutual of Omaha launches proprietary reverse mortgage product
The industry’s current HECM market leader is rolling out a new proprietary reverse mortgage product line known as SecureEquity.
FMLS, Lone Wolf Technologies partner on transaction management
FMLS members will have access to Lone Wolf’s transaction management software, including its Authentisign eSignature solution.