Survey finds generational divide on economy, housing market
On the housing market, 40% of respondents expect little change. Younger generations were more likely to hold neutral or positive views.
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NAF targets reverse mortgage growth with ‘connective tissue’ marketing tactics
Unlike NAF’s multimillion-dollar forward mortgage campaign, “Hell Yeah You’re Buying a Home,” which was announced last month, the reverse-centric “Old Wives” campaign isn’t something you’ll find on major TV networks or streaming platforms.
Analysts split on what happens next with Rocket–Mr. Cooper servicing book
The regulator imposed a 20% cap on Fannie and Freddie servicing exposure, raising questions about how much room Rocket has to expand.
Texans Credit Union announces 105% LTV financing option
The credit union introduced three new loan options to spur home purchase activity at a time when many homebuyers are sidelined.
ARMs remain a small share of mortgage loans despite viral 41% claim
Adjustable-rate mortgages often get more attention when rates climb, but don’t fool yourself: their actual footprint in the U.S. housing market remains modest.
David Keener’s vision for Premiere Group at Real Brokerage
Premiere has grown to nearly 300 agents in 27 states and recently joined Real. Keener details the group’s member-owned teamerage model.
RealReports, Doorify MLS announce AI-driven partnership
The agreement gives Doorify subscribers access to the RealReports platform, which combines datasets such as tax history, zoning, permits, climate risk and liens with AI-driven features.
This year’s homebuyers need larger rate drops for refi benefits
A Neighbors Bank analysis found that a 0.25-point interest rate decline left the average borrower $2,424 underwater after three years.
Experts offer multi-faceted solutions to the housing supply shortage
A trio of housing experts discuss proposals to lift zoning regulation to spur supply — and legislation aiming to help first-time homebuyers.
FHFA clears Rocket’s $9.4B acquisition of Mr. Cooper, with safeguards
Despite clearing approval, FHFA underscores need to limit counterparty risk and preserve mortgage market stability.