KW’s Sandra Howard: Why tough markets expose weak branding and how to prevent strategic drift
Keller Williams’ Sandra Howard explains how clear brand identity helps real estate companies avoid strategic drift.
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The Group Real Estate’s Brandon Wells on AI ‘slop,’ independents’ edge
Wells said his firm’s success has come from investing in brokers through training, education and a culture of abundance.
IRVE: The independent brokerage that grew $2B in five years
Iron Valley Real Estate ranks No. 10 nationally for five-year volume growth and No. 3 for five-year transaction side growth.
RealTrends Verified top performers prove there’s no one way to scale
Keller Williams led 2025 with 837,323 sides and $383.086B, while Sotheby’s posted $140.316B volume, per RealTrends data.
Realty of America rockets into RealTrends Verified Rankings top 50 in first full year
Realty of America reported 9,374 sides and $3.82B volume in 2025, with 3,100 agents in 22 markets and more launches planned.
NYC ultra-luxury market surges amid global unrest
One Manhattan broker is seeing more families relocating from Dubai, which experienced an enormous post-COVID market surge.
New York joins states seeking to regulate private listing networks
New York introduced a bill to require public listing marketing and regulate private listing networks, as other states pass similar laws.
Recruiting Insight launches agent persona framework for brokerage hiring
Recruiting Insight debuts a guide with 11 agent personas and a 1–35 Ideal Agent Scorecard to improve recruiting and retention.
Northwest MLS accuses Compass of deceptive ‘pocket listing’ scheme in counterclaim
Northwest MLS filed federal counterclaims accusing Compass’ pocket listing strategy of violating Washington consumer law and harming buyers and sellers.
Century 21 Integra expands Chicago presence with acquisition
With the acquisition, Century 21 Integra now operates Illinois offices in Schaumburg, Naperville and McHenry.