Smartfi Home Loans shutters retail division
Smartfi Home Loans, a top reverse mortgage lender, closed its retail division to focus exclusively on wholesale operations. Paul Fiore departed as retail president.
Reverse Mortgage Daily
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GoodLife’s Chase Kinder on growing his company’s reverse mortgage presence
GoodLife Home Loans is rapidly growing its HECM market share and looking to expand under new wholesale division leader Chase Kinder.
Longbridge’s ‘HELOC for Seniors’ is officially on the market
Longbridge Financial has officially launched a home equity line of credit (HELOC) that’s designed for homeowners aged 62 and older, offering approval and funding in as little as five business days.
Reverse mortgage production metrics took a tumble in August
Despite a sharp decline in August endorsements, wholesale sponsors like Longbridge and Finance of America helped to sustain volumes.
YouTubers set trap for crime ring targeting seniors, resulting in 25 arrests
Federal agents disrupted a long-running fraud scheme targeting seniors, helped by YouTubers who set and sprang the trap on the fraudsters.
NAF targets reverse mortgage growth with ‘connective tissue’ marketing tactics
Unlike NAF’s multimillion-dollar forward mortgage campaign, “Hell Yeah You’re Buying a Home,” which was announced last month, the reverse-centric “Old Wives” campaign isn’t something you’ll find on major TV networks or streaming platforms.
Reverse mortgage lenders log Q2 profits amid home equity, AI push
The publicly traded companies in the reverse mortgage space were largely profitable in the second quarter of 2025, despite a challenging macroeconomic backdrop.
As seniors gain comfort with AI, how should reverse mortgage lenders respond?
The implications of AI for the reverse mortgage industry are still being debated. But lenders that are able to provide these tools to clients in a thoughtful, purpose-driven manner are poised to gain a leg up.
As reverse mortgage demand grows, lenders may need more personnel
More business could push reverse mortgage companies to grow their employee headcounts, but identifying high-quality workers won’t be easy.
As Social Security turns 90, what will its future hold?
Benefits are set to be reduced in the next decade and recent policies may only worsen the program’s condition.