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Real Estate Agents

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Baird & Warner launches AI social media assistant

March 3, 2026 by bp56691
Agents can upload photos, videos and links or allow the system to suggest content by scanning local news and MLS data.
Categories Artificial Intelligence, Brokerage, Chicago, HWmember, Illinois, Marketing, Real Estate, Real Estate Agents, Social Media, Technology

Rayse, OneKey MLS partner on agent value tools in New York

February 17, 2026 by bp56691
Through the collaboration, OneKey MLS members will gain access to the Rayse platform along with co-branded educational programming.
Categories HWmember, Manhattan, MLS, MLS & Associations, New York, Real Estate, Real Estate Agents, Real Estate Marketing

New app blurs the social media, MLS line

February 3, 2026 by bp56691
The Tuesday app is intended to simplify how users interact with MLS information — letting agents follow other agents, track listings and more.
Categories California, California Regional MLS, HWmember, MLS, Real Estate, Real Estate Agents, Social Media, Technology

Jason Mitchell Group adds LitFinancial to referral network

January 26, 2026 by bp56691
The Jason Mitchell Group facilitated more than 140,000 referrals in 2024 — resulting in $6 billion in closed sales volume.
Categories Brokerage, Home Sales, HWmember, Jason Mitchell Group, Mortgage, Real Estate, Real Estate Agents

Why the next cycle will belong to real estate agents who have systems, not excuses

January 19, 2026 by bp56691
Despite slow sales and low inventory, 65% of agents remain confident about their business outlook, survey data shows.
Categories Agent, Contributors, HWmember, Real Estate, Real Estate Agents, Real Estate Branding, real estate brokerage, Real Estate Marketing, Real Estate Teams, Real Estate Technology, Residential Real Estate

Welcome to the age of the AI real estate agent

January 19, 2026 by bp56691
A recent report found that agents favored AI tools that delivered immediate efficiency gains over complex strategic functions.
Categories Agent, Artificial Intelligence, Brokerage, CRM, HWmember, Marketing, Real Estate, Real Estate Agents, Real Estate Marketing, Technology

MetroList broadens California MLS footprint

January 16, 2026 by bp56691
The platform provides listing management, data distribution and technology tools used by participating Realtor associations.
Categories California, HWmember, MetroList, MLS, MLS & Associations, Real Estate, Real Estate Agents

WFG National Title Insurance introduces financial planning tool for homebuyers, sellers

January 14, 2026 by bp56691
The tool is designed to help agents walk homebuyers and sellers through common financial questions on affordability and more.
Categories Affordability, Agent, First-Time Homebuyers, HWmember, Real Estate, Real Estate Agents, Title, WFG National Title

Dermot Buffini steps down as CEO of Buffini & Company after 13 years

January 5, 2026 by bp56691
Dermot Buffini steps down as CEO after 13 years, with Brian Buffini assuming the role of CEO and Dermot focusing on global growth.
Categories Agent, CRM, HWmember, People Movers, Real Estate, Real Estate Agents, Real Estate Branding, real estate brokerage, Real Estate Marketing, Real Estate Teams

Why most buyers hire the first agent they talk to

January 2, 2026 by bp56691
A third of buyers said online research played a large role in selecting an agent. Repeat buyers now account for a majority of home purchases.
Categories Agent, First-Time Homebuyers, Homebuying, HWmember, Real Estate, Real Estate Agents, Technology, Zillow
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