New Home Sales – Page 3 – Cantilever Real Estate

Meritage Q1 2026 shows why incentives are the new battlefield

April 24, 2026 by bp56691

The mid-spring earnings cycle has produced a common-language reality check for America’s public homebuilders: the operating backdrop worsened faster than many management teams expected. In such a context of nearly-universal challenge, doing less-worse may count as a win. Meritage Homes’ Q1 2026 numbers serve as a case in point Orders fell 5% year over year, […]

Taylor Morrison pares incentives and leans into buyer choice

April 23, 2026 by bp56691

Tactical discounts, escalating incentives, absorption-at-any-cost strategies, … you all well know the routine of buying sales and making next to no money in Spring 2026. But that’s not for everybody. Exceptions are out there, public and private. Taylor Morrison has chosen a playbook and is well into executing a game plan that leans on the […]

D.R. Horton executed again, and smaller builders feel the squeeze

April 21, 2026 by bp56691

D.R. Horton’s stock arc mapped a familiar story Tuesday. Of investor recognition. Of the power and primacy of no financial or operational surprises to the negative. Shares traded modestly higher on elevated volume following the company’s fiscal Q2 earnings release this morning, as investors processed a result that checked the right boxes: a beat on […]

How the post-war homebuilders built the modern playbook

April 20, 2026 by bp56691

If you want to understand the DNA of the modern American homebuilding industry, you don’t start in a boardroom or on Wall Street. You start in the aftermath of World War II. The men (and they were almost entirely men at the time) who came home from that war didn’t just return with discipline and […]

First fully rebuilt Palisades home testing post-fire demand

April 1, 2026 by bp56691

The listing arrives as rebuilding activity gains traction, with roughly 650 permit approvals to date and nearly 475 burned lots having traded.

Florida: In choppy 2026, one state is many homebuilding markets

March 27, 2026 by bp56691

Southwest Florida metros saw the steepest drops in 2025, led by Punta Gorda at -11.93%, as insurance and inventory weigh on demand

BuildersUpdate pay-at-closing model targets builders’ marketing risk

March 27, 2026 by bp56691

BuildersUpdate.com has rolled out a “pay upon performance” model that shifts new-home marketing costs from upfront spend to a flat fee due only when a sale closes, aiming squarely at builders’ growing concern over wasted lead-gen dollars in a choppy demand and rate environment. Announced March 26, 2026, the program lets homebuilders list communities on […]

Fort Worth growth resets the Dallas-Fort Worth housing map

March 26, 2026 by bp56691

For the past decade, Dallas-Fort Worth’s housing story has been written in bold letters along the U.S. 75 corridor – Frisco, McKinney, Plano and every patch of land north of there that could support a rooftop and a Starbucks. The northeast corner became a symbol of Texas growth: prices soared, commutes stretched and master-planned communities […]

Rekindling urgency: A Spring Selling 2026 homebuilders elegy

March 23, 2026 by bp56691

Show of hands. Who among us has purchased a home to live in – any home, in any place, at any price – without feeling at some point like we were on an emotional roller coaster? Anybody? Buying a home is one of those acts few would call entirely rational. For most of us, it […]

January new home sales fall 17.6%, weather and rates in focus

March 19, 2026 by bp56691

January new home sales fell to a 587,000 annual rate, down 17.6% from December, with prices at $400,500, after a positive sales year in 2025.